Standing reports for any keyword or brand, delivered daily, weekly or monthly, plus alerts when volume or sentiment moves beyond its normal range.
What changed: Mentions peaked on Saturday; charging complaints eased after Wednesday.
Everything the interactive pages show can become a standing report.
Set it up, then switch to Preview to see the email.Change any setting and the preview on the right updates.
What changed: Engagement grew fastest on low-light video; tone stayed positive.
Filters: Night Mode · Last 7 days · All topics · Output: On-screen, PDF, Email · Sent every Monday at 8:45 AM
Each report compares against the preceding equivalent period, so you see change, not just level.
Two report shapes, one for a word and one for a name.
A complete report for the keywords you choose: mentions, sentiment, topics, hashtags, reach and engagement, on a daily, weekly or monthly cycle.
What it tells you: how a campaign term or product phrase is doing, and how that changed since last time.
Export it, or schedule it to arrive on its own.
The same report structure for a brand, product, organisation or person, across social media.
What it tells you: how a name is being talked about, wherever it is mentioned.
* Reach is an estimate based on audience size and observed amplification.
Alerts arrive by email and in the app. Nothing else.
Write a rule as a sentence: what to watch, which way, how much, and how fast.
What it tells you: exactly when you’ll be warned, in plain words.
Thresholds set against what is normal for that subject.
Change any field and the rule rewrites itself.
In plain wordsYou’ll get an email and an in-app notification when negative mentions for Aurora Mobile rises by 30% within 1 day.
In plain words: You’ll get an email and an in-app notification when negative mentions for Aurora Mobile rises by 30% within 1 day.
Send to: email · in-app notification
What moved, by how much, where and when, with a link straight to the posts behind it.
What it tells you: whether to act now, and where to look first.
Sample data · Severity is always shown as a word, not only a colour.
Give each role the right access.Save the views you use, export with the filters printed, and give each role the right access.
Name a filter combination and make it your default.
Any widget to Excel or CSV, any page to PDF, with the active filters printed on it.
Filters: Aurora Mobile · Last 30 days · All topics · Positive + Negative
Each role sees only the pages and names meant for it.
| Can see | Executive | Analyst |
|---|---|---|
| Reports | ✓ yes | ✓ yes |
| All modules | – no | ✓ yes |
| Alert rules | View only | ✓ Edit |
| Aurora Care Plus | – no | ✓ yes |
| Role | Reports | All modules | Alert rules | Aurora Care Plus |
|---|---|---|---|---|
| Executive | ✓ Yes | – No | View only | – No |
| Analyst | ✓ Yes | ✓ Yes | ✓ Edit | ✓ Yes |
Swipe the table · Sample data
A keyword or a brand, daily, weekly or monthly.
Who gets it, and what counts as unusual.
Open the posts behind anything that moves.
The brief arrives on its own, every time.
Alerts set against what is normal for each subject.
Every report compares against the previous period.
Leave your work email and we will set up a sample report and alert for your brand.